Born and raised in the legendary music town of Muscle Shoals, Alabama, Bay Simpson grew up with music in his blood. Raised around the studio and the stage, Bay learned early what it meant to pour heart, grit, and truth into a song. By his mid-20s, he had already lived a lifetime of music, earning the kind of experience most artists don’t see until much later in their careers.

 

At just 20 years old, Bay got his first major break as a songwriter when Kid Rock recorded and released his song “Never Enough.” That early success fueled years of touring, writing, and fronting his country-rock band, Outlaw Apostles, where he shared stages with legends including Dwight Yoakam and Jamey Johnson. Those years on the road shaped his sound, raw, soulful, southern, and unmistakably his own.

 

Now stepping into the spotlight as a solo artist, Bay Simpson is ready to carve his own path. With each song and every show, he brings authenticity, a powerful voice, and the spirit of Muscle Shoals to the forefront. This is a new chapter, one built on passion, resilience, and a lifelong love of music. Bay Simpson is just getting started.